US Country Manager

You are the face of Ryzon in the US. You build community, show up at events, connect with riders, and turn local presence into real brand love and real sales.

Build and grow community (your core focus)

• Recruit, onboard, and develop a network of Ryzon ambassadors: set clear expectations, train them on brand and product, and support them so every ride, event, and appearance meets Ryzon's standard
• Build genuine relationships with local cycling and triathlon clubs, cafés, shops, creators, and the broader endurance scene, and bring Ryzon in as a sponsor and partner through those communities
• Plan and host regular group rides, runs, and community moments that people actually want to come back to
• Be a consistent, recognizable presence in the West Coast cycling and triathlon community

Own our presence at events

• Represent Ryzon on the ground at races, expos, and pop-ups (think Sea Otter, gravel series, local race weekends), together with the German team and the local team we will build together
• Run our booth and event activations end-to-end: setup, staffing, atmosphere, breakdown
• Sell product directly to athletes at events and pop-ups, and make it feel like part of the experience, not a transaction

Be our person on the ground

• Act as the first local point of contact for US topics: partners, retailers, event organizers, riders, and service providers
• Take ownership of local operational decisions, in close collaboration with HQ
• Help build the operational backbone of the US business as it scales
• Over time, scout locations for and help build out a physical Ryzon store in the US
• Feed insights back to Germany: what US athletes want, how product fits, and what the scene is talking about

• Deeply connected to the cycling and/or triathlon scene. You already know people, and people already know you. You ride, you race, or you're embedded in the culture.
• A natural connector. You light up a room (or a group ride). You build trust fast and make people feel part of something.
• Hands-on and unfussy. You're as comfortable selling jerseys out of a tent in the rain as you are pitching a partnership over coffee. No task is beneath you in a launch phase.
• Self-directed. You can own your calendar, your region, and your goals without daily supervision.
• A strong founder mindset. You treat the business as your own and operate with high agency and ownership.
• Commercially minded. You understand that community and sales aren't opposites: done right, one drives the other.
• A close partner to HQ, comfortable working solo. For a while, you'll likely be the only person on the ground in the US, so you thrive working independently and take real ownership of your region. At the same time, you keep a close, open line to the team in Germany: you share what you're seeing and align on direction, so the US and HQ move as one team.

Practical must-haves

• Authorized to work in the US (this is a local, US-based employment)
• A valid US driver's license and willingness to travel regularly across your region and to key events, including some evenings and weekends

Nice to have

• Experience at a cycling, triathlon, run, or endurance/outdoor brand, in community, retail, events, or ambassador management
• A track record of building or leading a local riding/run community
• Experience running event activations or managing pop-up retail
• Experience owning operational or commercial responsibility in a small or early-stage setup
• Comfort with social content (you'll often be the one capturing the moment)